Practice Areas

public relations, marketing, and writing services
  
         

Focused Media Relations

Our expertise lies in selling our clients' stories to the most appropriate news medium. In each case, the story must fit the medium. Whether your goal is to introduce new products, share client news, or educate others in a particular field, Public Image uses the proper media to accomplish clear-cut objectives. We successfully devise strategies to sell, pitch and place stories.

Our strengths include working regularly with trade media in various areas, including education, insurance, risk management, health care, technology and manufacturing. We identify, write and pitch stories that get results.

At Public Image, we believe good communication and solid relationships are the keys to effective media relations.

Marketing Communications

We work hard to produce, develop and execute integrated marketing strategies, while working within budgetary constraints to achieve the maximum return on dollars spent. In doing so, we create effective marketing communication pieces and Web-based tools for our clients. On many projects, Public Image collaborates with industry experts who specialize in design, graphic arts and multimedia. This ensures professional results every time. Websites, direct-mail, brochures, advertising. We do it all and we do it well ...

Public Relations  Campaigns

Organizing public relations campaigns is not an easy task. Public Image has the expertise to organize campaigns that are built around goals and strategies. We look at target audiences and figure out the best way to reach them. Whether our clients are embarking on a fundraising campaign, or trying to increase public awareness of a particular service, we can put together a plan that makes sense and realizes positive results.

Writing Services

Writing is one of Public Image's greatest strengths. That's why we're often called on to write for clients who either don't have the time or the expertise to do it themselves. We understand how to write effectively for varying audiences. Whether the project is a sales letter, brochure, newsletter, press release, speech, advertisement, or feature article, we will get the job done right, on deadline.

Our services include the development of marketing and public relations plans and calendars, press releases, articles, case studies, speeches, advertorials, advertisements, newsletters, e-newsletters, Websites, brochures, fliers, CD-ROMs, radio spots, and more.

Visit our Online Portfolio to view a sampling or our work.



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